Insights
How to Write Better Content Than Your Competitors
Summary Tailor content to your audience’s demographics, focusing on aspects like location, age, gender, employment, and income for better engagement. Establish a regular posting schedule…
Modifying Google's Double-EAT in 2024: Incorporating Empathy Into Your Legal Content
You’ve Heard of Double E-A-T, Meet Triple E-A-T: Incorporating Empathy Into Your Legal Content Summary: Google’s E-E-A-T asks for content to incorporate quality, emphasizing anecdotal…
How Lawyers Can Use ChatGPT to Reply to Reviews Effectively
Online customer reviews are vital for law firms as they boost local SEO and reflect the firm’s authority and trustworthiness, which are important according to…
Newest Google Algorithm Update: How Will the Helpful Content Update Affect My Website?
In order to retrieve information from its giant codex, Google uses algorithms. When a new page or blog is published, Google “indexes” it, meaning that…
Content Marketing Strategy For Personal Injury Law Firms
Personal injury law is competitive by nature. As of 2022, there were 450,000 law firms in the United States. How are you supposed to make…